Fight Network acquires exclusive broadcast rights for WWE Tough Enough in Canada

Brian Lusczki     May 16, 2011



May 17, 2011 /TrishStratus.com/ – Fight Network announced today that is has acquired the exclusive English-language broadcast rights for WWE Tough Enough in Canada and will begin airing back-to-back episodes of the non-scripted series on Monday, May 23 at 7 p.m. ET, starting with episodes 1 and 2.

Fight Network will premiere two new episodes of WWE Tough Enough every Monday at 7 p.m. ET. The episodes will repeat on Wednesdays at 9 p.m. ET and Sundays at 5 p.m. ET.

"Bringing WWE Tough Enough to the Canadian sports entertainment fan is what this is all about" said Chad Midgley, VP of Programming and Production for Fight Network. "WWE fans in Canada have wanted to watch this show on television and now they can. We are ecstatic to make it happen."

"It is great to finally give the Canadian WWE Universe what they have been patiently waiting for," said seven-time Champion Trish Stratus, one of Tough Enough's trainers. "I guarantee they will be Stratusfied."

"On behalf of WWE, we are thrilled to bring Tough Enough to Canada," said Michelle Wilson, Chief Marketing Officer for WWE. "We are grateful for the tremendous support from Fight Network, as well as all of our Canadian fans."

WWE Hall of Famer "Stone Cold" Steve Austin® hosts WWE Tough Enough each week, while renowned WWE Women's Champion Trish Stratus®, WWE Legend Booker T® and Bill Demottâ„¢ – from the original WWE TOUGH ENOUGH series – serve as trainers to a diverse group of men and women who live, train and compete together in a house in Los Angeles, California. To see who has what it takes to be the next WWE Superstar or Diva, the contestants battle it out each week in a series of unique challenges designed to test for such characteristics including showmanship, creativity, athleticism and desire. Each episode features a current WWE Superstar, who introduces the contenders to a quality that they must possess to make it to the top of the sports entertainment world. Viewers witness the trials and tribulations of what it takes to be one of the best in the world's greatest sports entertainment organization. The grand prize winner will be awarded a contract with WWE.

ABOUT TRISH STRATUS
Trish Stratus is an international television and magazine celebrity, who is recognized as one of the top sports entertainment athletes in the world through her achievements with WWE. She is also known for her work on television both as a personality and a producer. Over the last decade, Stratus has dedicated her life to health and fitness, and has parlayed her success and passion into a recognized lifestyle brand. Stratusphere was officially launched in 2008 with the opening of her eco-friendly yoga studio, the largest in Canada. For more information please visit www.trishstratus.com.

Contact:
Beatrice Vaisman
Media Relations
media@trishstratus.com
P: 416-727-2671
www.trishstratus.com

ABOUT FIGHT NETWORK
Fight Network is Canada's only TV channel dedicated to complete coverage of combat sports, including fights, fighters, fight news and fight lifestyle. The channel is carried nationally on all major cable, satellite and telco systems in Canada. Fight Network is available on multiple platforms including TV, web, mobile and radio. Fight Network also operates MMA Expo, Canada's premier fan experience dedicated to mixed martial arts.

ABOUT WWE
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly, PG content across all of its platforms including television programming, pay-per-view, digital media and publishing. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Shanghai, Singapore, and Tokyo. Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.


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